Drip

The marketing automation platform for growing ecommerce brands.

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Overview

Drip is a marketing automation platform built for e-commerce. It provides email and SMS marketing tools designed to help online stores build personal and profitable relationships with their customers at scale. Drip's core strengths are its deep integrations with e-commerce platforms, powerful segmentation capabilities, and a visual workflow builder for creating automated campaigns based on customer behavior.

✨ Key Features

  • Email Marketing
  • SMS Marketing
  • Visual Automation Workflows
  • E-commerce Segmentation
  • Forms & Popups
  • Personalization
  • Analytics & Reporting

🎯 Key Differentiators

  • Visual workflow builder
  • Focus on ecommerce personalization
  • Strong customer support

Unique Value: An ecommerce-focused marketing automation platform that enables personalized communication at scale.

🎯 Use Cases (5)

Personalized email and SMS campaigns for e-commerce. Abandoned cart and browse abandonment automation. Post-purchase follow-up sequences. Segmenting customers based on purchase history and on-site behavior. Lead generation with targeted pop-ups.

✅ Best For

  • Creating complex, multi-path automation workflows for different customer segments.
  • Using dynamic content in emails to show personalized product recommendations.
  • Syncing segments with Facebook Custom Audiences for retargeting campaigns.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Non-e-commerce businesses.
  • B2B companies with a focus on lead scoring and sales CRM.
  • Users looking for the cheapest, most basic email tool.

🏆 Alternatives

Klaviyo Omnisend Mailchimp

Offers a more intuitive visual workflow builder compared to some competitors, with a strong focus on ecommerce-specific features.

💻 Platforms

Web API

🔌 Integrations

Shopify BigCommerce WooCommerce Magento Zapier Facebook Custom Audiences API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat

🔒 Compliance & Security

✓ GDPR

💰 Pricing

$39.00/mo

✓ 14-day free trial

Visit Drip Website →