Employee Advocacy by Sprout Social
Empower employees as brand advocates.
Overview
Employee Advocacy by Sprout Social is a tool that enables employees to easily share company-approved content on their social networks. As part of the broader Sprout Social suite, it allows for seamless content curation and distribution. The platform provides features for creating pre-approved messages, targeting specific employee groups, and measuring the impact of advocacy efforts on brand reach and engagement.
✨ Key Features
- Content Curation and Sharing
- Pre-approved Message Ideas
- Targeted Communications via Newsletters and Broadcasts
- Gamification
- Analytics and ROI Measurement (including Earned Media Value)
- Mobile App (iOS and Android)
- Integration with Sprout Social's Publishing and Analytics tools
🎯 Key Differentiators
- Seamless integration with the comprehensive Sprout Social platform
- Strong analytics and reporting capabilities
Unique Value: An integrated solution that allows you to manage your overall social media strategy and employee advocacy program from a single platform.
🎯 Use Cases (3)
✅ Best For
- Streamlining the process for employees to share on-brand content
- Measuring the impact of employee advocacy on marketing goals
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Organizations not already using or planning to use the Sprout Social platform
🏆 Alternatives
Offers the convenience of a single platform for social media management and advocacy, which can streamline workflows for marketing teams.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Varies by plan tier)
🔒 Compliance & Security
💰 Pricing
✓ 30-day free trial
Free tier: N/A
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